Long sales cycles, low conversion volume, and multi-stage purchase journeys make measurement and attribution harder, creating real obstacles to campaign optimization. For B2Bs and brands selling ...

In his laboratory at the University of Poitiers in France, Abderrazak El Albani contemplates the rock glittering in his hands. To the untrained eye, the specimen resembles a piece of golden tortellini ...

If you’re looking for a show that has been described as intricate, compelling, and beautifully done—not just cinematically, but narratively, we have got the show for you. Critically acclaimed and ...

Vitamin C and B-complex supplements are both common, so you might wonder whether it’s safe to take them together. The short answer: Yes, it’s generally safe to take vitamin C and B-complex supplements ...

“The purpose of a system is what it does,” British theorist Stafford Beer once observed. For decades, federal and state governments poured tens of billions of dollars into programs to reduce ...

Singapore-based AI startup Sapient Intelligence has developed a new AI architecture that can match, and in some cases vastly outperform, large language models (LLMs) on complex reasoning tasks, all ...

All the Latest Game Footage and Images from The Complex: Expedition You play as one of MagWave’s researchers, going on an expedition into the Complex. When that expedition goes horribly wrong, you’re ...

One of the simplest ways for a hacker to gain control of your online accounts is by getting hold of your password. Sometimes, they do this through brute force attacks — automatically checking millions ...

In the core of a knitting machine or at the tips of a skilled knitter’s needles, a strand of fiber can be transformed into anything from a delicate scarf to a bulletproof vest. But different knitting ...

Mike Tresvant, Kirsten Atkinson, and Christopher White, formerly of the SpringHill Company, will lead the Brand Partnerships team. Complex has announced three new executive hires and promotions as the ...

Meatriding is an all-too-familiar act synonymous with glazing, brown-nosing, boot-licking, and caping. It’s a type of behavior that requires at least some level of humility, as it’s typically used to ...

This article is part of a larger project by The Michigan Daily to examine University of Michigan research trends by analyzing academic paper citations. The Michigan Daily spoke with Mark Newman, ...