Geico introduced a brand platform over the weekend that aims to shift the conversation away from simple savings messaging. Created in partnership with longtime agency partner The Martin Agency, “It ...

Geico is taking a fresh approach to insurance advertising with a new brand platform that shifts focus from pure savings to the emotional satisfaction of making smart financial choices. The campaign, ...

Geico is launching a new brand platform, “It Feels Good to Geico,” that features four new spots across two creative extensions, per details shared with Marketing Dive. “We All Do It” includes two ...

Daimler Truck Financial Services USA and Geico launched a Connected Insurance program using real-time telematics data to lower premiums for Freightliner and Western Star truck owners. The program, ...

As divisive as clogs may be looks-wise, when it comes to comfort, there’s no denying that these “ugly shoes” are some of the most comfortable around, which is what makes them so appealing. “They’re ...

If your last reference for clogs was your mom in the early aughts, trust me, they’ve come a long way. Now, our team is seeing the chunky silhouette take on a myriad of forms, from cow-printed goodness ...

Berkshire Hathaway remains a core long-term holding, offering superior risk/reward and unmatched liquidity for investors. GEICO, a key Berkshire subsidiary, restored profitability by embracing ...

Geico offers below-average car insurance rates and the highest number of discounts among the companies we analyzed Written By Written by Insurance Staff Writer, WSJ | Buy Side Kara McGinley is a staff ...

New to the Final Few Sale, the Casual Clog caught our eye due to its low sale price at $40 off and effortless style. As a longtime fan of Rothy’s comfortable, sustainable shoes, they intrigued us more ...

Geico’s latest creative rollout didn’t just involve one campaign, but eight different one featuring familiar characters designed to reach different audiences across a variety of media channels that ...

Berkshire Hathaway’s (BRK.B) insurance portfolio includes GEICO (auto insurance), General Re (reinsurance) and Berkshire Hathaway Reinsurance Group (BHRG). Among these, GEICO serves as the cornerstone ...