In an effort to help onboard new brands and businesses interested in advertising on Roblox, the virtual gaming platform has launched its own world showcasing immersive case studies from major brands ...

Age Estimation is the next big thing in Roblox. Instead of relying solely on self-reported ages, which allowed all kinds of ...

They want more ad money. In the gaming space, much like other work areas in life, if you want to try and get something that could “change your future,” you need to work for it. In the case of some ...

The age-verification tool uses facial recognition to put players into specific age groups before they can chat online.

They’re smarter, and more honest, than you might think. Roblox is a game that, at its very core, is very simple to understand and to a certain degree, appreciate. Very loosely, it’s a game where ...

Parents have long relied on screens of different shapes and sizes to help keep their kids occupied, entertained, and sometimes even educated. However, the way kids use screens is constantly changing, ...

With young generations turning to new methods of entertainment consumption, how can the NFL capture the attention of the next generation of football fans? The NFL partnered with Nickelodeon and ...

Teenagers who use the virtual gaming world of Roblox say they’re using games to stay in touch with their real-life friends, according to a survey by the company. They’re also playing online games a ...

Roblox has expanded its immersive video ads access to all advertisers, enabling them to reach Roblox’s Gen Z users who represent over half of the platform’s 71.5m daily active users. Available today ...