Photo by Maridelis Morales Rosado for W Magazine. For the uninitiated, Pattern Beauty is the name of the curly hair care line founded by Tracee Ellis Ross, but the brand is so much more than your ...

Designed for curly, coily and tight-textured hair, Pattern Beauty's Memorial Day sale is here to aid your summer hair care. Pattern Beauty is having a Memorial Day sale right now. Until May 28th, the ...

Pattern Beauty—created by actress and producer Tracee Ellis Ross and known for its roots in haircare—is expanding into a new category with the launch of its Body Collection, the company tells Forbes.

Opinions expressed by Entrepreneur contributors are their own. Q: We started selling our first hair-care product about a year ago. Now we’d like to add additional products, but don’t how to go about ...

A solo product sitting on the shelf of a store faces an uphill battle catching customers' attention. But a product line, with interrelated versions of a central idea and brand, is much easier to ...