Have you been asked at work or school to create a problem statement and include a proposed solution, but you don’t know where to start? Continue reading for everything you need to know about problem ...

Too many companies launch new products or services without a process for deeply understanding what their customers truly need. They make assumptions, rely on limited feedback, or develop ideas based ...

A problem statement is a powerful tool that helps businesses ask the right questions. Used properly, it can lead to efficient solutions and make problem-solving feel like a breeze. Done poorly, it can ...

As part of their PGY3 training, Internal Medicine residents Brian Sanders and Matt Christensen decided to address gaps in medication reconciliation for patients at discharge. Discharge medication ...

In the dynamic realm of digital marketing, copywriting continues to be a cornerstone skill. As a marketer navigating the ever-changing landscape, understanding the evolution and ongoing significance ...

AI that creates real impact is rarely born from abstract ideas or flashy demos. It takes shape when builders start with clearly defined, real world problems and work within real constraints. This ...

Innovation starts with understanding your customer. This simple framework helps uncover real problems and engineer meaningful solutions. Too many companies launch new products or services without a ...