Ever since we’ve been taught to clean surfaces with a piece of cloth, it’s been human instinct to wipe smartphones and glasses with a section of our shirt. It’s not our fault – most people don’t carry ...

Admit it: When your iPhone/iPad/camera lens/spectacles get greasy fingerprints all over it, you don't reach for a microfiber cloth,right? Nope. You do exactly what everyone else does, and polish off ...

As our glasses or smartphone screens get smudged, we inevitably come to the realization that wiping them with our shirt accomplishes next to nothing. Fift seeks to remedy that by incorporating ...