The modern internet is ruled by algorithms. When you boot up Instagram, for example, what you see in your feed is strategically sorted by the app's AI based on your past activity to keep you engaged ...

Breakthroughs, discoveries, and DIY tips sent every weekday. Terms of Service and Privacy Policy. When you open up Instagram, only some of what you see is from people ...

High school calculus is probably the last time you had to think about algorithms—if you’re lucky, that is. But for performers and content creators alike, there’s a new algorithm to worry about: ...

In a blog post, Instagram explains that “historically” its systems worked so that creators with “large followings and aggregators of reposted content have gotten more reach in recommendations than ...

In 2025, the Instagram algorithm has become more advanced than ever, using artificial intelligence and machine learning to decide what content users see in their Feeds, Reels, Stories, Explore pages, ...

Instagram is rolling out a new tool called Your Algorithm that gives you direct control over the videos that fill your Reels tab. Your interests shift as time moves on. Now your feed can shift with ...

Users can note which content they would like to view more frequently. Instagram is handing users some control in deciding what content they see. The social media giant is allowing users to have a say ...

Partway through Kyle Chayka’s new book, “Filterworld,” about how digital algorithms transform culture, a quote from one of his subjects stopped me cold. Valerie Peter, a younger woman interviewed for ...