Macy’s is drumming up more excitement for Black Friday shoppers by enabling users of its mobile application to scan QR codes in-store to receive digital gift codes and prizes as part of an instant win ...

Correction: A previous version of this story did not make it clear that 1App, and not Starbucks, ran the QR code test. The InstantScan service from 1App attempts to provide a solution for marketers ...

Quick response (QR) codes on product labels or packaging provide easy, rapid and contactless mobile engagement for consumers. iPhone and Android smartphone users need only point their phone camera at ...

Retail giant Target is adding a new technology to its mobile initiatives—QR Codes. Target will debut QR codes in stores for the season’s 20 most popular toys. You can use the Target mobile app to scan ...

The online payments company wants you to use its mobile payment app at any retail store, so it plans to use a generated code that is acceptable just about everywhere. Donna Tam covers Amazon and other ...

The Apple Store experience in 2020 has been defined by COVID-19 safety measures. But in the background, Apple has been steadily iterating on new ways to educate customers through improved store ...

I hate those printed coupons that come along with my grocery receipts. They’re too easy to forget or lose and too hard to redeem. I also hate loyalty cards, mail-in rebates, and all the other tricks ...

Amazon's first physical clothing store makes heavy use of touchscreens and QR codes. Customers can use an app to do things such as requesting items without leaving a fitting room. The shop is the ...