ScanBuy will support QR codes appearing on "tens of billions of Coca-Cola cups" available at 7-Eleven, Subway and other locations. The codes will promote the beverage maker's commitment to the "Save ...

Beverage giant is rolling out a new taste in its efforts to attract and keep a key demographic. Coca-Cola (KO,) as of late, has been spicing it up. From launching coffee-flavored cola to partnering ...

Beverage giant Coca-Cola is placing QR codes on its packaging to further connect with new and existing customers on a much deeper level. The company partnered with ScanLife on the mobile initiative.

Coca-Cola is bringing its successful Share a Coke campaign to the United States for the first time, giving consumers here a chance to purchase bottles featuring popular names and to engage with the ...

Coca Cola is using Tesco Media and Insight to start spreading Christmas cheer, using a number of Tesco’s delivery vans wrapped in Coca Cola themed Christmas colours and featuring a QR code to win a ...