A few months ago, I did a one-week experimental push to increase Instagram engagement. While I had mixed results, I did learn a few things, which I documented in an article. I alluded to how I use a ...

You can start by simply conducting a search right in Instagram itself. Just hit the magnifying glass icon on the bottom of your screen and search niche-specific keywords. You’ll see both the results ...

From the #ShotOniPhone challenge to your favorite Instagram model’s description of their latest photo shoot, hashtags help guide those who would absolutely love your content straight to your page. Let ...

Instagram is testing out ways to make hashtags more valuable by adjusting how top posts are ranked on hashtag pages. Now, more recent and timely content will be surfaced in the section that curates ...

Instagram just added two new ways to explore photos that aren’t from the folks you follow: Hashtag Stories and Location Stories. These gather photos by place or subject, whereupon you can browse by ...

While Instagram users can still search for hashtags to find relevant content, the platform recently removed the ability to follow hashtags, so users no longer see posts that include hashtags they have ...

With over one billion monthly active users, Instagram offers immense marketing potential. It can help you attract targeted leads, boost engagement, drive more traffic to your site and increase sales.