In an era where attention spans dwindle and content consumption patterns evolve, brands are seeking new avenues to engage audiences beyond traditional advertising formats. However, crafting ...

In a medium where viewers parse an anchorwoman's legs and a news pundit's cha-cha-cha, where they cheer game show models opening briefcases, let us pause for a moment of edification. The Geico ...

For more than a decade, Geico has bombarded us with reminders to take 15 minutes and save 15 percent or more on our car insurance. It has done it without slo-mo images of shattering glass and ...

Geico’s ad keeps people’s attention – wins top Cannes Lion This video, from the Martin Agency, showed that those often-annoying pre-roll ads can actually draw a laugh. It features a dog who hops up on ...

"Ratt Problem" marks one of the first humorous spots from a major brand to debut post-quarantine. It took some 35 years, but ‘80s metal band Ratt has finally returned to television screens with the ...