The SWOT matrix and the grand strategy matrix are strategic tools used in business to gain insight for strategic planning efforts. Both tools display different information in different ways, but the ...

Way Back Wednesday Video! The GE McKinsey Matrix is used to determine which business units to invest in, hold your investment in, or divest from the companies portfolio. It is a helpful strategy model ...

Companies off all sizes, including small businesses, use various business planning tools to help them make decisions related to market and industry positioning. Referred to as strategic planning, the ...