Businesses using Google Ads to drive in-store visits now have more control over smart bidding with the ability to set custom conversion value rules. Conversion value rules allow businesses to indicate ...
Google announced conversion goals for Google Ads on Nov. 1. Marketers can expect to see the new feature in the coming weeks. Google released a new feature called Conversion Goals in Google Ads on Nov.
Google announced changes to Google Analytics to help the conversion metrics match across Google Ads and Google Analytics. Google will rename legacy conversion to key events, and there are new ...
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