A couple of years ago, business consultant Mehrdad Baghai and James Quigley, the global CEO of Deloitte Touche Tohmatsu, were chatting about Quigley’s formidable challenge of getting all 170,000 of ...
Kracklauer, Alexander H., Daniel Quinn Mills, and Dirk Seifert. Collaborative Customer Relationship Management: Taking CRM to the Next Level. Berlin: Springer-Verlag ...