A brand is more quantifiable than we think. In his new Promotion Fix column, Samuel Scott uses an outdoor campaign for a new vegan cheese to show an example of how to build a strong one and why OOH ...

NAMED LEAGUE MVP. MILWAUKEE CHEESE MARKET WILL BE FEATURED IN A SUPER BOWL COMMERCIAL FOR GOOGLE ON SUNDAY. IN THE AD, THE OWNER OF WISCONSIN CHEESE MART DESCRIBES HOW HE USES ARTIFICIAL INTELLIGENCE ...

A Google ad campaign showcasing how small businesses use its AI instead reminded many that the technology makes up facts when it included a wrong statistic about Gouda cheese. The now-corrected ad ...

Taylor worked with AP from 2018 to 2025, most recently as Google Editor. The ad in question is centered around Wisconsin Cheese Mart, a real small business that, er, sells Wisconsin cheese. In the ad, ...

New York (CNN) — One of Google’s Super Bowl ads features a Wisconsin cheese market owner who uses the company’s Gemini AI tool to write product descriptions. But cheese fans quickly caught a hole in a ...

Google had to edit a Super Bowl ad for its Gemini chatbot after viewers noticed it contained misinformation about Gouda cheese. The spot was set to play during a local ad slot in Wisconsin, the state ...

Google quietly tweaked its latest Super Bowl ad campaign after its artificial-intelligence chatbot made a bizarre claim about the popularity of Gouda cheese. The search giant’s ad, which profiled ...

Google revised a local market Super Bowl ad after Gemini showed an incorrect cheese statistic. The ad initially included a stat that Gouda made up 50 to 60% of global cheese consumption. Google has ...

Meta and TikTok are being careful with their messaging about AI advances at the ad industry's annual festival. When you think of Wisconsin, Suzanne Fanning wants you to think of cheese. And not just ...

The cheese grater jokes will eventually die down, so Ikea’s Bulgaria stores this week quickly joined the fun of teasing Apple for its new Mac Pro. The Ikea ads feature, of course, a four-sided metal ...

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