After the ecommerce boom, it’s the IoT and AI that have rocked the startup ecosystem in India. However, not many entrepreneurs have thought of blending the two in a cup of tea or coffee! By the time ...
“As white collar professionals with millennial mindset continue to work from home, their consumption of chai is at an all-time high. Launch of instant chai is another way to stay in tandem with the ...
Amuleek Singh Bijral, CEO and co-founder, Chai Point, details how the startup is driving its branding via a community marketing program. In a world where tea is the second most consumed beverage, ...
Currently operating 170 stores across key Indian cities, Chai Point plans to open 300 additional outlets by 2026. Chai Point gained massive traction during the Kumbh Mela in Prayagraj, selling over ...