When opportunity knocks, it doesn’t always give notice. Back in September 2016, we applied to be an exhibitor at the Natural Products Expo West, the country’s largest natural food and beverage expo.

Designing a booth that hits the mark at a trade show can be the difference between making the right impression and getting lost in the crowd. OLE speaks to Steve Lindsey of Prime Events Solutions to ...

At trade shows and conventions, it can be hard to set yourself apart when you’re competing against hundreds of other brands for attendee engagement. Here’s where a uniquely designed booth can be the ...

The pressure for galleries to participate in art fairs is greater than ever. Then, once there, it is equally important to make their presence known to the fair’s visitors to ensure that their ...