The ad opens with an engine's vroom and a long, panning shot of hairy legs. A succession of body parts appear: Armpits, stomachs, bikini lines and glabellas (that's the skin between the eyebrows) — ...
Campaign Trail is our analysis of some of the best new creative efforts from the marketing world. View past columns in the archives here. Personal care brand Billie launched in 2017 with a mission of ...
The ad opens with an engine's vroom and a long, panning shot of hairy legs. A succession of body parts appear: Armpits, stomachs, bikini lines and glabellas (that's the skin between the eyebrows) — ...
Campaign Trail is our analysis of some of the best new creative efforts from the marketing world. View past columns in the archives here. For decades, design priorities based on male bodies have ...