There is a premium on the cost of the Bics for Her product line targeting women. The pens, which we wrote about earlier today, are pink, small, and bejeweled—and have attracted ridicule for those ...

Pens have a way of disappearing like magic. If you're sick of rummaging through your desk drawers or scrambling to find a writing utensil in your purse when you need to write something down quickly, ...

Imagine holding a pen that’s been in more hands than any other writing tool in the world—one that’s so iconic that it’s practically synonymous with putting pen to paper. For years, the BIC pen has ...

It would leak all over,” Bic CEO Gonzalve Bich, Marcel’s grandson, told Barron’s editor at large Andy Serwer when recounting the company’s founding in an interview for the At Barron’s video series.

A new pen introduced by Bic has the Internet buzzing - and biting. The "Bic Cristal for Her" is a ballpoint pen that comes in pastel colors and boasts an "elegant design - just for her!" Shoppers have ...

If unicorn horns were pens, they would look like Bic for Her and they would still be mercilessly mocked by hilariously snarky Amazon reviewers. Freelance writer Amanda C. Kooser covers gadgets and ...

The company’s “Bic Cristal for Her” pen are drawing criticism from women who consider the campaign condescending and reliant on outdated concepts of femininity. You can save this article by ...

For anyone who loves writing by hand, there’s nothing like a good pen to give their penmanship a little boost. Though cursive handwriting is no longer a required part of current curriculums, and the ...

As a form of meditation, French artist Jonathan Bréchignac creates intricately detailed Muslim prayer rugs on paper using ballpoint pens. French designer Jonathan Bréchignac makes some of the most ...