Who would have thought that the lowly barcode, the stodgy grandfather of the identification technology world, would reemerge as a marketer’s dream? Well, it is happening. A new generation of barcodes ...
Uniqode reports that QR Code trust hinges on consistency; reliability shapes user confidence more than security messaging.
Benjamin Claeys is CEO of QR TIGER, MENU TIGER, and GiftLips. He also hosts Stay QRious, a podcast about QR code best practices. We’re in a time when the business landscape constantly shifts into ...
QR codes are a current buzzword and increasingly being leveraged by B2B brands. Rik Barwick, director at Creativitea, provides top tips on integrating them into your campaigns QR codes (short for ...
The next generation of barcodes includes a heavy emphasis on QR codes and smartphone-use. Fifty years ago, on June 26, 1974, the first universal product code (UPC) was scanned at a Marsh Supermarket ...
Uniqode reports QR Codes are key for collecting first-party data, offering consent, context, and engagement insights over ...
To marvel at the choice and convenience of modern shopping, go visit your grocery-store mustard aisle. My local Whole Foods sells more than 20 different kinds: basic yellow mustard and Grey Poupon, ...
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